How Not To Blog ?

Come to think of it.. Google needs to go back to its "beta" days. It needs to figure out how to be smart again.

blog comment spam
they can't seem to figure this one out. Duh! Ignore the 'name' part of the comment. A billion-dollar company shouldn't suffer the same problem as a Daypop or a Feedster.

autolink
...still not communicating to the webmaster community, and the internet community as a whole. As I mentioned before, signs of Google's self-destruction. Why would you simply not care to uphold and maintain the integrity of your near-perfect reputation? That is googolistically illogical.

irrelevant results
somewhat excusable, considering the hard work is a machine's job. but how about a Craigslist-type "relevant?" feature on the results page (a tiny button would work) that lets the community filter out spam or simply irrelevant results?

the 3 month wait
new websites generally have to wait 3 months to be shown in Google's search results. They've gotten a bit better at this, but there's still a long way to go. This site is already visited by over 100 people per day and isn't even 3 weeks old yet. By the time it shows up on Google I may have retired already. There are lots of other websites worth visiting that you won't know about until a few months from now. Yahoo is a new site's friend. Being #1 and #2 for a mis-spelled search term isn't bad, indeed.

fear of clutter
because Google wants to stick to its clutter-free look, you actually have to dig for many of the services that Google offers. Not only is there this but there's also this. Not to mention Zeitgeist They forget that most users aren't geeks and haven't memorized all of its useful functions. Mom doesn't know about any of it. Neither does little Johnny, for that matter.

the competition
kicking ass. Yahoo will prevail, simply because of its more human element. (The element that makes everything more useful.) To me, Google is just a faceless machine with no personality. Google is just inspiration. Nobody uses the Betamax anymore.

Hundreds of PhDs at Google. I guess 95% just sit around all day picking their noses and jacking each-other off.

Google needs more than just Adwords as a cash cow. Yahoo has figured this out, fortunately. The market may not be so forgiving of Google if its Adwords revenues take a dive when its first-it-is-laughed-at replacement comes along. I'm sure most advertisers won't like its new format. I know I won't.

Send Google back to its own labs for a re-work. Let me know when it's ready.